KSI’s ‘Dissimulation’ is to lead the way in making a YouTube/Charts bridge. Libby Sparks Reports
When people think of British YouTube it’s usually KSI that will spring to most people’s minds. His latest venture, 15 track ‘Dissimulation’ went straight to the UK charts with its mix of London and US hip-hop vibes. A collection of collabs and solo tunes, the album is just another demonstration of how versatile YouTubers, and articularly KSI himself, are.
He first introduced the boxing world to the YouTube world (arguably influenced by Joe Weller) and now he is one of the first to be reaching the big leagues with a full album. Dissimulation has ranked higher than his previous album New Age with Randolph and is bound to inspire more smaller artists starting on YouTube to achieve greatness in the future.
The album reached its peak position of second place in the Official UK charts, compared to New Age’s 17th. KSI keeps up with Lil Pump and Offset on their collab tracks and proves that he has made the jump from being a ‘YouTube rapper’ to producing music that reaches the ears of more than just his subscribers.
There’s no doubt that others will follow suit and aspire to be like KSI as they have in multiple different walks of life and take the plunge into the music world. Although KSI has been in the game for over 10 years now, he is still breaking into new industries and using YouTube to his advantage to this day.